leadership that cares
co-founder & co-president
nikki carlson
co-founder & co-president
kailynn bowling
President of ExPR, Vice President of Public Relations
kristen wessel
SENIOR VICE PRESIDENT of ELEVATE
lydia vargo
Lydia is an accomplished Sales & Marketing professional who has made significant contributions to the business world. With a successful career in the Mutual Fund industry in Canada and international experience in Australia, she joined ChicExecs in 2012 and has continued to thrive in her role. With university degrees in Science and Psychology, coupled with finance accreditations, Lydia’s unique skillset has been invaluable in helping brands establish themselves in the competitive U.S. market. Her thought-leadership has been recognized in multiple press features, and she is a regular contributor to Forbes and other notable media outlets. Lydia’s expertise and dedication to excellence have made her a highly sought-after professional in her field.
VICE PRESIDENT of retail strategy
nichole evans
Former brand owner (FUMI, 2007) Nichole Evans now runs the Retail Strategy department at ChicExecs and leads her team to success! With over 25+ years of experience of being an entrepreneur, Nichole is able to share her expertise with her team and evaluate a brand’s potential when they walk through our doors. She built a successful women’s accessory line and was involved in all product development including product design, patent work, financial matters, and marketing.
Account Coordinator
Alysia Cabrera
Jr. Account Executive
Katie Banda
With a graduate degree in Communication, Katie comes from a family of business owners and has a passion for marketing. Katie helps entrepreneurial brands succeed by setting and achieving goals with her strong work ethic and perseverance. In her free time, she enjoys spending time with her dog, watching Netflix, and learning about different cultures, with a goal of traveling the world.
Sr. AE
Gwen Burnett
Gwen Burnett is a seasoned Business Sales Executive with over 20 years of expertise in the apparel industry, as well as CPG, beauty, and health & wellness brands at ChicExecs. With a degree in Fashion Merchandising, she has generated millions in sales as VP of sales for US and International brands. Gwen has successfully procured new business with national retailers such as Nordstrom, Bloomingdale’s, Neiman-Marcus, and more.
Sr. AE
Karla Dollberg
Karla has over 7 years of experience in the retail industry, with a focus on opening accounts and obtaining reorders. She excels at product development, branding, packaging, retail sales, and marketing for entrepreneurial brands, and has successfully placed products in major retailers such as Nordstrom, Anthropologie, Free People, Bloomingdales, and more. Karla enjoys outdoor activities and travel, and is passionate about contributing to the growth of businesses.
Sr. Account Manager
Brianna Fulce
Brianna is a Senior Account Manager in ChicExecs’ Retail Strategy Department with over seven years of experience at the company. She has helped place product lines in major retailers like Saks Fifth Avenue and Nordstrom. Brianna has a background in Retail, Merchandising, Sales, Event Planning, and Management. In her free time, she enjoys sketching and sewing new designs and spending time with her dog, Vader.
Account Coordinator
Kayla Sok
Kayla graduated from California State University San Marcos with a Bachelor’s degree in Criminal Justice Studies. She discovered her passion for marketing and retail strategy while working as an executive assistant for an IT sourcing company. Kayla is excited to be part of ChicExecs’ team and enjoys spending time with her dog and going on new adventures.
Account Coordinator
Quintana Kathleen
Kathleen has a Marketing degree from CSUSM and a passion for helping brands grow. Her background in the retail industry gives her insight into what retailers are looking for and what customers are buying. Kathleen loves classic films from the ’30s-’50s and is pursuing a yoga certification in her free time. She enjoys using her skills to help her team thrive at ChicExecs.
Account Exec
Valencia-Torres Maria
Maria is a Communication graduate from California State University San Marcos. She started as a Retail Strategy intern at ChicExecs and is now an Account Executive. She secured placements with key retailers like Nordstrom and Macy’s, loves helping entrepreneurs, and enjoys her work in the Retail Strategy department. In her free time, she enjoys reading, playing with her dogs, and spending time outdoors.
your dream team
creativity, passion, and experience
Account Coordinator
Quintana Kathleen
Kayla Sok
Alysia Cabrera
Sarah Castro
Kiara Devine
Hytrek Lindsey J
Anna L Kasner
Telula Madrid
Kaycie Monsibay
Morea N West
Madison Oxford
Esabel W Sadek
Krissa El-Saden
Malia Druyan
Jr. Account Executive
Katie Banda
Desiree Desimone
Olivia Cazares
Sr. Account Executive
Gwen Burnett
Karla Dollberg
Katie Cronin
Amber Masciorini
Alex Ota
Mackenzie Sanderson
Jessica Dressel
Brittany Helder
Sr. Account Manager
Brianna Fulce
Account Executive
Bennett Sydney
Allison Cervantes
Gabby Corral
Jacqueline Ring
Danica McAdam
Vanessa S O'Brien
Andrea Roche
Kiley R Long
Katherine Arrants
Allison Caffrey
Cassady Dill
Sierra J MacIntyre
Haley Simmons
Ashley Tamayo
Estrella (Star) Bush
Samantha Calvert
Emily Caplan
Kristen Coffee
Executive Coordnator
Brittney Roybal
Director of PR
Leah Cybulski
Sr. PR Manager
Brodersen Sarah
Sarah has nearly 20 years of experience in Public Relations, managing campaigns for a variety of clients in fashion, beauty, and lifestyle industries. She’s secured top-tier media placements, including with The Today Show, Good Morning America, Oprah and Martha Stewart amongst others. Sarah has a B.A. from UC Santa Barbara and enjoys coffee, family time, and chasing after her daughter and dog.
Jessica Parise
Jr. Copywriter
Veronica Cashman
Copywriter
Catherine Veloskey
Photographer
Priscilla Iezzi
Digital Mktg Manager
Natasha Loomis
Director of Brand Development
Lisa Blake
Marketing Manager
Deniz G Otte
Marketing Account Coordinator
Leilani L Mach
Sr. Marketing Acct Coord
Jacky Santana
Account Exec-Sales Trainee
Tanya L McDaris
brand development
Lisa
Hi, I am Lisa! I am the Director of Brand Development at ChicExecs. I am a branding expert with a background in management for Nordstrom and Disneyland. I help clients shine in national and international media outlets and help establish their products as household names. I enjoy hiking, going to the beach, and surfing with my children.
Jessica
Hi, I’m Jessica! I studied Psychology at San Diego State University before discovering my passion for sales at Nordstrom, Monster Energy and Image Concepts Uniforms where I was recognized for outstanding performance. I enjoy building lasting relationships with clients and helping inventors and innovative brands make their dreams a reality.
Natalia
Hi, I’m Natalia. I have a background in Brand Development with years of experience consulting brands across categories. With a B.A. in Communications from the University of California, San Diego, I bring a strategic approach to identifying target audiences in various markets. I’m passionate about building authentic relationships and partnering with brands to create impactful, revenue-driven change.
Amy
Hi, I’m Amy, a passionate relationship builder and marketing enthusiast. My knack for nurturing connections goes hand in hand with my ability to craft marketing strategies. When I’m not immersed in the world of marketing, you’ll find me teaching yoga, cooking in the kitchen, or spending quality time with my little dog, Melvin!
Mariah
Hi, I’m Mariah. I graduated from California State Northridge with a BA in Communications. With experience in PR, digital marketing, business development, fashion marketing, and my passion for creating meaningful relationships with everyone, I am confident I can provide the best experience for our clients. In my free time, you can find me at the beach, doing pilates, or shopping!
Makenna
Hi, I’m Makenna. I graduated from Chapman University with a degree in Business Administration and am passionate about helping brands grow through strong relationships, thoughtful strategy, and creative execution. My background includes experience in sales, brand development, social media marketing, influencer partnerships, and client relations. In my free time, you can usually find me playing pickleball and trying new coffee spots with my little family!
Brooke
Hi, I’m Brooke. I have a background in public relations and marketing, specializing in lifestyle, hospitality, and consumer brands. I earned my B.A. in Communication Studies from California State University, Long Beach, which laid the foundation for my work in the industry. I’m passionate about helping brands grow and stand out through strategic PR and retail opportunities. In my free time, you can find me reading with my two kitties, trying new restaurants, soaking up the sun at the beach, spending time with loved ones, shopping with friends, and keeping up with the latest beauty trends.
Malia
Hi, I’m Malia. I am an executive chef turned Account Coordinator supporting Brand Development in bringing on new clients. I have an extensive background in marketing and I am a passionate pastry chef who loves everything about the culinary world. Outside of work, I love spending time with my husband and two pups, along with cooking, baking, and exploring new restaurants.
Leilani
Hi, I’m Leilani. I graduated from Cal State San Marcos with a Bachelors of Business Administration in Marketing. My experience in digital marketing world, made me realize my interest in building relationships with people and passion about helping brands grow. In my free time I enjoy cooking new dishes, spending time with my malti-poodle, and seeking new restaurants.
Deniz
Hi, I’m Deniz. I have 12-year experience as a brand expert, holding a B.A. in Business Administration and an M.A. in Brand Management from Istituto Marangoni, Italy. I have extensive experience in Europe and America in consultancy projects, designing brand strategies, and helping brands worldwide establish their presence and enter new markets. I love hiking, traveling, and soaking up any type of art.
Jacky
Hi, I’m Jacky. I graduated from San Diego State University with a Bachelor’s Degree in Journalism with an emphasis in Advertising. I am a Sr. Marketing Coordinator and a passionate communications expert. I enjoy telling our story and inspiring many brands to take action and reach their goals. In my free time, I enjoy baking, going to the beach, and traveling.
digital marketing team
Erica
I’m Erica Oh-Dela Cruz and overall I have 18 years of well-rounded marketing experience- direct mail, tradeshow, product, email, SEO, paid search and paid social. Love working with and getting results for my DTC clients! Outside of work, I like to spend time with my 3 little boys in our home in Oceanside.
Jess
Hi, I’m Jess, an influencer specialist who thrives on helping influencers and brands reach their full potential. I provide 360 knowledge of the influencer landscape and established relationships in the industry. My goal is to help brands identify the best influencers for campaigns, ensuring an authentic and impactful relationship. In my free time, I’m usually at the beach, hanging with my husband and friends, or at Disneyland!
Erin
Hi, I’m Erin. I have 9+ years of experience in digital marketing and a Bachelor’s degree in Advertising. I started my career in organic social media/content creation and now specialized in all things paid advertising. I love strategizing and creating full funnel advertising plans for my clients that drive actual results. I love hanging out with my dog, Fergie, trying new restaurants, going to concerts, and going to the beach.
Emma
Hi, I’m Emma! I’m an influencer marketing expert with 5+ years of experience managing end to end influencer relations in the beauty industry. From high level strategy through campaign execution and analysis, I provide insight and expertise on the ever-changing influencer landscape. I am currently living in Los Angeles California, home of the influencers! Outside of work I love spending time in the sun, preferably at the beach with an iced latte and breakfast burrito in hand.
Chloe
Hi, I’m Chloe! With over four years of professional experience, I specialize in social media management and digital marketing, helping brands expand their online presence and connect with their audiences. I’m also passionate about graphic design, web design, and content creation. On the weekend, you’ll likely find me doing yoga, walking my rescue dog, Tofu, or trying a new Italian restaurant!
Stacy
Hi! I’m Stacy, Paid Media Specialist at Backhouse Agency. I hold a Bachelor of Arts in Communication with an emphasis in Media Production and Broadcast. By utilizing both my analytical and creative skills, I specialize in securing paid media opportunities that deliver success for our clients. My passion for crafting innovative strategies ensures impactful results. When I’m not working, I love spending time with my daughter, husband, and dog Lucy.
Maddie
Hi, I’m Maddie! I am a photographer and videographer with a passion for capturing moments that tell a story. With an exceptional eye for detail and 8+ years of experience including work showcased in Time Square, I consistently deliver stunning visuals that leave a lasting impression. I can’t wait to bring your creative vision to life through my work. When I’m not behind the camera, I enjoy spending time relaxing at the beach or traveling.
Hannah
Hi, I’m Hannah! Originally from Southern Illinois, I found my way to San Diego in 2023 and quickly fell in love with this city. With over five years of experience in full-service creative agencies, I specialize in marketing strategy, social media, content creation and email marketing. I love blending big-picture thinking with thoughtful execution to help brands grow! After work, you’ll find me soaking up the sunshine and playing with my dog (Stormy Girl), or cooking a meal.
Rachel
Hi, I’m Rachel. I’m an Amazon and eCommerce strategist with over a decade of experience helping beauty and lifestyle brands accelerate growth online. I’ve led marketplace strategy for companies like Pacifica Beauty and Fiji Water, specializing in brand positioning, advertising optimization, and long-term profitability. I’m passionate about helping brands thrive in the ever-evolving digital space. Outside of work, I enjoy playing guitar and surfing as my favorite hobbies.
Kaitlyn
Hi, I’m Kaitlyn. I’m a photographer and videographer with a background in narrative films, music videos, portrait photography and more. Originally from Toronto, Canada, I moved to San Diego in 2018 to pursue my passion of filmmaking and photography. No matter the project, the through line with my work has always been beautiful imagery and compelling narratives. I’m excited to help take your brand to the next level through visual storytelling.
Christa
Hi, I’m Christa! With 4 years of experience in social media and digital marketing, I specialize in growing brands’ online presence to help them grow their business. I also have a background in graphic design and content creation. I love helping brands connect with their audience and build something that lasts through creative, thoughtful content. When I’m not working, I’m probably at the beach in San Diego with a sandwich and a Diet Coke, or back home in Colorado soaking up the mountains.
Melanie
public relations team
Leah
Hi! I’m Leah, a veteran of ChicExecs with over 23 years of experience in Public Relations and Marketing. As a passionate storyteller, I’ve led strategic PR campaigns for top brands in all categories, securing award-winning placements in major media outlets. I take pride in mentoring my team and fostering strong client relationships that drive long-term success. When I’m not working, I’m spending time with my husband, three kids, and our Golden Retriever.
Alex
Hi, I’m Alex. I have 28 years of experience in Journalism, Marketing, and PR and I’ve been with ChicExecs since 2014. I enjoy landing big wins for clients and has worked in all aspects of the media world, including launching Surfing Girl Magazine and co-launching Breezy Mama blog. I love spending time with family and friends, beach walks with my husband, and watching my two teens play sports.
Allison
Hi, I’m Allison. I am a strategic PR Account Executive with four years of brand-building experience. I have a bachelor’s degree in Literature and Writing and a strong work ethic to fulfill my clients’ goals. I have secured client coverage in top media outlets such as Forbes, TODAY, Good Housekeeping and many more. When not working, I enjoy spending time outside, cuddling my cats, or playing golf.
Katie Rose
Hi, I’m Katie Rose. I’m a seasoned PR and Marketing professional with over a decade of experience in brand storytelling, strategic marketing campaigns, and special event planning. I’ve secured media placements with major networks like Today Show, CNN, and Good Morning America, as well as publications like Chicago Tribune, Us Weekly Magazine, and People Magazine. I graduated from Butler University with a degree in Vocal Performance. I love art, travel and my big Irish family.
Anna
Hi, I’m Anna, a PR and communications leader with 13+ years of experience building brand reputation and executive visibility for Fortune 500 and global brands. I specialize in CPG, retail and omni-commerce PR, leading integrated campaigns for companies including Walmart, Procter & Gamble, Johnson & Johnson, Ferrero U.S., and Mondelēz. Now based in North County San Diego, I spend my time outside of work with my husband, two young kids, and our pets — usually somewhere between the skate park, the mountains, and the beach.
Jacqueline
Hi, I’m Jacqueline. I have over 5 years of experience in the field and have gained client coverage in top-tier media outlets including; Reader’s Digest, Buzzfeed, and Taste of Home. I have a passion for helping brands build their press page and reach new audiences. When I’m not working on winning over key editors and producers, I enjoy walking my dogs or binge-watching new shows with my husband.
Kiley
Hi, I’m Kiley. I’m a Senior Publicist and TV Lifestyle Expert with 8+ years of PR and marketing experience. I secure media coverage for clients in various industries and have worked with major publications and shows. I’m an award-winning journalist and I enjoy storytelling and building relationships with my clients. In my free time, I like hiking and exploring new places.
Mackenzie
Hi, I’m Mackenzie. I have years of PR experience with ChicExecs and I believe in integrating PR into a brand’s marketing strategy to boost brand awareness. I’ve secured national features for clients in top outlets like Forbes, Allure, Bustle, and Business Insider. I enjoy meeting with key editors and writers in NYC, LA, and San Francisco and love traveling, live music, and hiking in her free time.
Vanessa
Hi, I’m Vanessa. I am an experienced PR and marketing professional, specializing in brand-building. I earned a degree in Broadcast Journalism and began my career in journalism with Fox News San Antonio. After gaining experience, I shifted to focus on the strategic side of marketing and became a PR Manager in Orange County. I enjoy exploring San Diego beaches, restaurants, and concerts with my family in my free time.
LINDSEY
Hi, I’m Lindsey. I graduated from California State University San Marcos with a degree in Communications. The excitement of a fast-paced work environment paired with my passion for personal relationships, media, and brand development is what led me towards public relations. In my free time, I enjoy exploring local coffee shops with my friends, and reading memoirs at the beach.
Catherine
Hi, I’m Cathy. I have over 30 years of experience in copywriting, public relations, project management, marketing, and editing across various industries. I’ve collaborated with colleagues worldwide and I’m fluent in Greek! With a B.A. in journalism from San Diego State University, I’m a San Diego native. I enjoy traveling, gardening, and international cuisine in my free time. I live in San Marcos, California, with my husband.
Bethany
Hi, I’m Bethany. I studied public relations at San Diego State University where I discovered a love for storytelling and media creation. I am looking forward to beginning a career in PR with ChicExecs. In my free time, I enjoy spending time in the ocean, going to concerts with friends and thrifting cool new wardrobe pieces!
Mana
Hi, I am Mana! I graduated from University of Oregon with a degree in Advertising and a minor in Business Administration. I have always been interested in marketing and PR. I was able to work on multiple campaigns that allowed me to connect with my creative side while learning how to reach large audiences. I enjoy traveling, working out, and spending time outside!
Josie
Hi, I’m Josie. I am a BBA graduate from LIM College with a strong foundation in Marketing and hands-on experience gained through diverse internships which fueled my passion to pursue PR. I thrive on creating authentic connections and have a love for fashion, beauty, pop culture, & lifestyle. I bring both creativity and dedication to every project and seize every opportunity to learn. Whether it’s strategizing campaigns or building relationships, I seek to produce work that leaves an impact. Outside of the office you’ll find me living life as a dedicated dog lover, yogi, traveler, & creative home chef.
Ashley
Hi, I’m Ashley! I recently graduated from the University of Connecticut with a degree in Marketing and a concentration in Digital Marketing & Analytics. My prior experience in social media led to my interest in public relations, where I discovered how closely the two fields connect. I’m drawn to PR for its fast-paced environment and the excitement that comes with constant collaboration and new ideas. Outside of my professional life, I love vinyasa yoga, trying and reviewing new matcha spots, and cooking foods from my Colombian culture.
retail strategy team
Brianna
Hi, I’m Brianna. With over 15 years of experience in retail, merchandising, marketing, and brand development and a passion for discovering new talent, I connect emerging brands with major buyers, fostering partnerships that drive growth. As the Director of Emerging Brands & Affiliate Marketing, I lead a forward-thinking team that develops impactful strategies, driving growth and expanding our affiliate marketing department’s success. I specialize in launching innovative brands and securing placements in top retailers across all categories.
Katie
Hi, I’m Katie. With a graduate degree in Communication, I come from a family of business owners. I have a passion for marketing and helping entrepreneurial brands succeed by setting and achieving goals. I have strong work ethic and perseverance. In my free time, I enjoy spending time with my dog, watching Netflix, and learning about different cultures, with a goal of traveling the world.
Karla
Hi, I am Karla! I am a Senior Account Executive with over 9 years of experience in the retail industry and an exceptional track record of helping brands achieve extraordinary growth through retail channels such as Nordstrom, Bloomingdales, Saks Fifth Avenue, CVS, Target, and many more! I have become a driving force in the industry, propelling numerous brands to new heights and securing their spot in the competitive market with an innovative and results-oriented approach.
Maria
Hi, I’m Maria. I am a Communication graduate from California State University San Marcos. I started as a Retail Strategy intern at ChicExecs and I am now an Account Executive. I secured placements with key retailers like Nordstrom and Macy’s. I love helping entrepreneurs. In my free time, I enjoy reading, playing with my dogs, and spending time outdoors.
Kayla
Hi, I’m Kayla. I graduated from California State University San Marcos with a Bachelor’s degree in Criminal Justice Studies. I discovered my passion for marketing and retail strategy while working as an executive assistant for an IT sourcing company. I am excited to be part of ChicExecs’ team. I enjoy spending time with my dog and going on new adventures.
Alysia
Hi, I’m Alysia. I have a degree in Media Studies and experience in Retail Management, Office Administration, and Cosmetology. I love digital communication and I’m passionate about beauty, skincare, and fashion. I enjoy reading, writing, and spending time with my cats and fiancé. My dream is to travel the world and share my experiences with loved ones.
Brittney
Hi, I am Brittney. I am an experienced coordinator with a degree in Business Administration and a focus on Marketing. I have expertise in management, brand advertising, and social media marketing. I excel in building professional rapport with clients and bringing a brand’s mission to life.
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