ChicExecs PR Secures Tulip in CNN Underscored

Our latest PR feature is for our client Tulip in CNN Underscored!

Tie-dye is making a comeback and it’s a fun and rewarding DIY experience. Tie-dye fashion experts believe this is one color trend that will never leave the industry. Making these creations yourself makes them even more special. It’s also proving to be a rewarding past time for those stuck at home these days. If you’ve been scrolling through Instagram and TikTok, you’ve probably seen the rising trend of matching tie-dye sweatshirts and sweatpants worn by influencers and celebrities. And just like that, businesses began selling pre-made sets.

Become your own designer instead of paying designer prices. It so happens that Tulip was voted America’s favorite tie-dye brand. It not only offers all of the supplies you need to get creative, it has a tie-dye fashion section on the site for inspiration on how to DIY everything tie-dye on a budget, from summer festival looks to your own Taylor Swift-inspired pastel tie-dye denim jacket.

Tulip’s One-Step Tie-Dye Kit was featured as an amazing at-home set to help you get started. Stocked with 12 vibrant, non-toxic dye color powders, 16 pairs of gloves, 40 rubber bands and a plastic surface cover. The activity kit is perfect for sizzling up summer camps, fun at family reunions, backyard bashes and more. It dyes up to 36 projects, just add water to activate.

Helping you create a long-lasting wardrobe staple, these dyes are safe to machine wash as the colors stay bright and bold through repeated washings. There’s no need to presoak fabrics in soda ash before dyeing. Use with 100 percent natural fiber fabrics like cotton, rayon and wool for best results.

Check out Tulip for tie-dye kits that will help you get in on this trend — and maybe even pick up a new hobby.

Congrats Tulp!

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