ChicExecs PR Secures Bright Cellars in Rolling Stone

Our latest PR feature is for our client Bright Cellars in Rolling Stone!

The brand was featured as one of the best wine clubs to keep your racks well-stacked during quarantine. There’s a club for just about everyone and every preference. Bright Cellars was selected for being the best monthly wine club for those that are into data-driven deep dives to discern their preferences.

How does it work? First, take the brand’s quiz to create your own taste profile, answering such questions on food and beverage preferences such as the type of chocolate you could eat for the rest of your life and how you take your tea. Then, review the four unique wines that you’ll love based on your profile. Finally, try four new wines matched to your profile for $80 every month. Only 1 in 12 wines that Bright Cellars tastes make it into monthly collections.

Wine profiles improve over time as more wines are rated. The more you rate, the more precise your matches. The brand prides itself on wine education, helping consumers to learn along the way. If you don’t love a bottle, they’ll send a replacement in the following month’s delivery.

Bright Cellars was founded with the belief that wine is for everyone. Created by two MIT grads with a passion for wine, the Bright Points algorithm scores each wine by comparing 18 attributes to your preferences, matching you with your monthly experience. The wine is sourced from around the world and sampled by the brand’s team of in-house sommeliers. Their expert concierge team is uniquely qualified to handle wine-related questions.

Give the unique gift of wine that your friends and family can enjoy by sending a certificate with your own tailored message and soon they’ll get personalized wine delivered to their door.

Check out Bright Cellars for a one-of-a-king wine experience. Take the wine quiz here.

Congrats Bright Cellars!

Contact Us Today

Let us show you how ChicExecs Retail Marketing Agency Thinks Outside the Suit!

Connect With Our Team