Last week, we hosted a webinar bringing together our divisions Backhouse Agency and ChicExecs for the session “Inside the Amazon Ecosystem: What’s Driving Brand Growth
If you’ve spent any time reading marketing headlines lately, you’ve probably seen some version of this claim: “Audience targeting is dead.” It’s a bold statement.
Many ecommerce brands believe they have a traffic problem. When sales slow down, the first reaction is often to invest more in paid advertising, influencer
As AI-powered search continues to change how consumers discover products, brands are beginning to ask a new question: Can public relations influence AI search results?
At ChicExecs, one of the most rewarding parts of our work is helping innovative brands earn meaningful media coverage that puts their products directly in
Last week, we hosted a webinar in partnership with Backhouse Agency, a division of CB Agency Group. We love having conversations with brands that are
Expo West continues to be one of the most important events for the natural and organic products industry. Every year, it offers a preview of
If you just watched our live segment on KVVU FOX5 Las Vegas or followed the link shared on air, welcome. We are glad you are
At ChicExecs, few things make us prouder than seeing our clients’ products not only featured but celebrated by top-tier national media. This month, we are
We’re thrilled to share some incredible news. One of our amazing clients has been featured on the Today Show’s Hot Holiday Toys 2025 list! The
Clients Praise Communication and Growth Clients Praise Communication and Growth when working with ChicExecs, and those words inspire us daily. Every testimonial fuels our
In today’s fast-moving digital world, visibility means everything. But where your brand shows up is just as important as what is being said. At ChicExecs,
We’re excited to share that PRO POTS by Select Brands were featured on the TODAY Show in a segment highlighting must-have products for fall. This
Editor’s Note The results shared in this article represent highlights from individual ChicExecs client campaigns. Each example showcases the measurable impact of our PR, retail
As the seasons shift and the days get longer, so should your ad strategy. Spring and summer are golden opportunities for brands to get creative,
Let’s be real—owning a brand is not for the faint of heart. There are days when the sales are flowing, the reviews are glowing, and
Securing a feature in a top media outlet is one of the most powerful ways to build credibility, increase brand awareness, and drive sales. But
If there’s one thing every brand needs in 2025, it’s visibility. With more consumers shopping, researching, and engaging online, your digital presence needs to do
Brand loyalty is the secret weapon that keeps customers coming back. It’s not just about having a great product—it’s about building relationships, trust, and experiences
Securing a media placement is an exciting milestone for any brand. Seeing your product or expertise featured in a reputable publication, online outlet, or television
Every brand dreams of seeing its products on the shelves of major retailers. However, while some brands effortlessly secure retail partnerships, others struggle to get
Brands need more than a well-optimized website to stand out. Digital PR has emerged as a powerful tool to enhance your brand’s online presence, improve
One of the most effective ways to keep your brand fresh and relevant is through seasonal photography—a strategy that aligns your visual content with the
Getting featured in the right media outlets can take your brand to the next level, but how do you know which ones are the best
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